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Zehra Ijaz

Zehra Ijaz worked as an intern in our strategy, knowledge and innovation department from April-July 2016. Zehra focused on Root Capital's Mobile Advisory Program, supporting the program with tool development, content creation, and cost/benefit analysis for Root Capital's mobile advisory work.

RECENT POSTS

Sparking a Data Revolution in the Peruvian Andes

Posted by Zehra Ijaz  |  Jan 24, 2017 6:00:00 AM

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Using tablet-based technology to conduct farmer-level surveys allows cooperative managers to analyze trends that inform better management decisions. 

In 2014, Root Capital was conducting routine household surveys with farmers in the Peruvian Andes to assess the impact of its work with UNICAFEC, a local coffee cooperative. Noting the tablets and digital surveys used by Root Capital’s research team, Alfredo Alarcón, UNICAFEC’s manager, made a simple request: could Root Capital teach his staff how to use similar technology to perform annual farm inspection audits, a burdensome requirement for organic certification?

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Topics: South America, Root Capital, Advisory Services, Mobile ICT